Jennifer Liewer Joins HighGround
by HighGround | January 10, 2017
Phoenix, AZ – Long-time Valley public relations and communication professional, Jennifer Liewer has joined the team at HighGround Public Affairs as an Account Consultant for Public Relations and Strategic Communication. Liewer will expand the firm’s PR capabilities to provide additional strategic communication services to current and new clients.
With more than 15 years of experience working in the public and non-profit sector, Liewer became a strategic consultant in the summer of 2015 and has worked with a variety of clients, including the Center for the Future of Arizona, Valley of the Sun United Way, the city of Scottsdale, and the Arizona Hemophilia Association.
Prior to consulting, she spent her career in the government sector handling media relations and strategic messaging for city and state officials, including the cities of Phoenix and Glendale, the Arizona Supreme Court, and the Arizona Department of Education.
Prior to her work in government, Liewer worked for the American Red Cross and was responsible for communicating to the public during times of disaster. She responded for three weeks to New York City as a public affairs officer for the organization in the days following 9/11 and spent several years handling media on smaller disasters throughout Arizona and the U.S.
“I have known Jennifer for some time and like me, she has a deep love for our state and making a difference in our community. She has a passion for helping others communicate about important issues and understands the vital role the media has in our free society,” stated Chuck Coughlin, President of HighGround. “Her experience is only matched by her enthusiasm for her work and we are thrilled to have her join our team.”
Liewer has developed and implemented strategic messaging campaigns for high profile projects and issues, including the opening of University of Phoenix Stadium, Super Bowl XLII, bankruptcy filing by the Phoenix Coyotes, high profile court hearings and decisions, the appointment of the 2010 Independent Redistricting Committee, implementation of controversial education policy, and Arizona’s school funding crisis.
HighGround’s work has won nearly three dozen national “Pollie” awards from the American Association of Political Consultants including 2014 Campaign Excellence Public Affairs/Advocacy Campaign of the Year” award for Restoring Arizona. The team’s work has also earned more than a dozen Reed Awards from Campaigns & Elections including “Best Public Affairs Campaign” and “Best Newspaper Ad of 2015.